Copywriting

About Copywriting

One of the most important components of any kind of marketing or advertising is copywriting. Copywriting is the use of written or spoken words by marketers to persuade customers to act after reading or hearing them.

Copywriting has gained immense popularity across the globe resulting in huge demand for certified professionals.

Why is Copywriting important?

• You Can Find Your Brand Voice With the Help of a Copywriter. 
• They may be able to raise your search engine ranking.
• Copywriters are knowledgeable about many content types.
• A copywriter offers insight.
• You Look Professional if you hire a Copywriter.

Copywriting certified professionals, executives and managers are in high demand in companies across the globe.

Who should take the Copywriting Exam?

• Advertisers
• Marketers
• Business owners
• Freelancers
• Those who want to learn copywriting

Knowledge and Skills required for the Copywriting

Creativity and communication skills helps candidate to gain quick success for career in copywriting.

Copywriting Practice Exam Objectives

Copywriting exam focuses on assessing your skills and knowledge in language grammar and usage.

Copywriting Practice Exam Pre-requisite

There are no prerequisites for the Copywriting exam. Candidates who are well versed  in language grammar and usage can easily clear the exam.

Copywriting Certification Course Outline

1. Overview of Copywriting
2. How To Master What's In It For Me
3. How To Use Emotion To Motivate Your Reader
4. Call To Action
5. How To Write Incredibly Effective Headlines
6. How To Write Press Release Quotes
7. How To Write Excellent Case Studies
8. How To Write Emails People Click, Read And Act Upon
9. How to captivate your readers with awesome web copy

Exam Format and Information

Certification name – Certificate in Copywriting
Exam duration – 60 minutes
Exam type - Multiple Choice Questions
Eligibility / pre-requisite - None
Exam language - English
Exam format - Online
Passing score - 25
Exam Fees  - INR 1199